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Secrets to Getting Your Sales Emails Opened

So how many of the sales emails that you write get deleted before they are read? If the subject line doesn’t grab your prospects immediately, it will certainly get deleted.

A recent survey resulted in the 2013 Adestra Subject line Analysis Report . It reviewed over 2 billion corporate emails and discovered the words in the subject line that are most likely and least likely to have your emails opened. Here they are below :-

Words that increase the open rate of corporate emails

Alert                                         Report
Free Delivery                     Forecasts
Bulletin                                  Intelligence
Daily                                         Weekly
News                                         10% (i.e. specific figure) discount
Breaking

Words that decrease the open rate

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