Although every company is different in procedure, I have found in fourteen years of training in-house that success in telephone selling still boils down to three things;
The type and quality of the questions that are asked in the rapport building stage,
the power of the script, and the ability to handle every objection that arises.
Let’s look at how the objections could be handled better.
When I first listen to what is being said in a telemarketer’s calls, I frequently hear, “Oh, okay bye” from the telemarketer. Yes, another call is wasted, because they did not know what to say to answer the objection and instead found it easier to put the phone down.
I recommend that you make a list of every objection that comes up, both in face-to-face sales and also in telesales and find an effective way to overcome it and put all the objections and responses in front of you when you are on the phone. Here are some ways I recommend to answer objections.