Telesales Mastery by Jenny Cartwright

Digital course

Telesales Mastery: a self-paced telesales course in six modules

"The most practical telesales course ever written": the full program transcript with exercises

The full online telesales training program transcript, complete with exercises, questions and tasks to reinforce the training. Jenny Cartwright's complete self-study course in 6 modules, in eBook format.

Course manual (eBook, 6 modules)Delivered by email
A$97

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By Jenny Cartwright, telesales trainer, coach and author.

Quick answer

What is the Telesales Mastery course?

Telesales Mastery is the full online telesales training program transcript, complete with exercises, questions and tasks to reinforce the training, written by Jenny Cartwright. Over 6 modules it covers tonality, rapport, presenting your offer, objections, upselling, closing, follow-up calls, referrals and call reluctance, with an answer key, and you finish with your own sales script. It costs A$97 as an eBook, delivered by email.

What you get

  • Six modules that take you through every stage of a telesales call
  • Questions and tasks at the end of each module to lock in what you learn
  • A separate answer key so you can check your own work
  • Your own sales script, written as you go
  • Five ways to improve your tonality, and the language to avoid
  • Objection handling, upselling and closing
  • Follow-up calls, referrals, sales emails and beating call reluctance

Featured testimonial

Video testimonial: the online telesales training program

A complete telesales course you work through at your own pace

Telesales Mastery is Jenny Cartwright's full telesales method, written as a self-study course in eBook format. It sets down the skills and techniques she has refined over decades of selling and training, organised into six modules you can work through at whatever speed suits you.

Every module ends with questions and practical tasks. That structure turns reading into doing, so that the skills travel from the page into your calls, and you start to sound like the calm professional on the line rather than someone hoping not to be hung up on.

What are the six modules?

  1. Module 1: The basics of a campaign

    An introduction to the basic materials you need for a telemarketing or telesales campaign.

  2. Module 2: Tonality and language

    Five ways to develop a great tone on the phone, and the language to avoid so you don't create resistance.

  3. Module 3: Building rapport

    Rapport techniques from the basics through to advanced, so people warm to you quickly.

  4. Module 4: Presenting your offer

    Presentation techniques that make your offer clear and appealing over the phone.

  5. Module 5: Objections, upselling and closing

    How to handle objections, add to the sale and ask for the business with confidence.

  6. Module 6: Follow-up and call reluctance

    Follow-up calls, getting referrals, writing sales emails and overcoming call reluctance.

A separate answer key lets you check your responses and see where to go back over a topic. By the end of the course you will have written your own sales script, ready to use.

Who is Telesales Mastery for?

  • New telesales and inside sales staff who want a complete method from their first week
  • Business owners who make their own sales calls and want a proper structure
  • Experienced salespeople ready to rebuild their approach from the ground up
  • Managers looking for a structured program to give new starters

If you would rather learn live, Jenny also runs live online telesales training on Zoom, privately for your team and customised to your business.

Sales was new to me and I needed to learn about the art. Today I love picking up the phone and giving my clients a call to help them solve business problems. My sales results doubled within six weeks of the course. Less stress because I have a manageable pipeline. I never get call reluctance.

Monique IsaacsGreen Pages

How you get the course

Telesales Mastery costs A$97 and comes in eBook format. You check out through PayPal, which also accepts card payments, and the course is sent to your email address after payment. From there you set the pace: one module a week, or a focused run over a quiet weekend.

Learn from a telemarketing award winner

Jenny Cartwright was Telemarketer of the Year in 1995 and has personally trained more than 95,000 people in sales and telesales. She graduated from Coach-U in 1998, is a Certified Speaking Professional, and has trained teams at organisations including Trend Micro, Getty Images and LJ Hooker. Get to know Jenny.

Want Jenny to tailor this method to your products and your team?

See in-house training

What clients say

Read more client results

This course was fantastic! Jenny Cartwright was so knowledgeable about telesales. I never really knew there was a structure to cold calling. I feel so confident that I can make calls and turn them into sales now.

Jenna LockGetty Images

I have spent well in excess of $75,000 on training, personal development and sales workshops, including Tom Hopkins, Anthony Robbins and Brian Tracy. Yours was the best, providing me with a succinct and easily digestible system to get results fast with a ridiculously low investment.

John LexNatural Face Masks

Frequently asked questions

How long does Telesales Mastery take to complete?

It is self-paced, so it depends on you. There are 6 modules, each finishing with questions and tasks. A steady approach is one module a week, which gives you time to practise each skill on real calls before moving on, but you can work faster if you have the time and the calls to make.

Is there an answer key for the course exercises?

Yes. The questions and tasks at the end of each module come with a separate answer key, so you can check your own work without waiting for a trainer. If you would like personal feedback as well, Jenny's one-to-one coaching can include a review of your real or recorded calls.

Will I finish Telesales Mastery with my own sales script?

Yes. Writing your own sales script is part of the course, so you finish with a script built around your own product and customers rather than a generic template. If you want a professional to write or polish it, Jenny also offers a telesales script writing service, with quotes starting at around A$600.

How is Telesales Mastery different from Jenny's live online training?

Telesales Mastery is a self-study course in eBook format that you complete on your own for A$97. Jenny's live online training is delivered by Jenny herself on Zoom, privately for your team and customised to your business, with the chance to practise and get feedback in real time.

Should I choose Telesales Mastery or the How to Triple Your Sales by Phone workshop?

Choose Telesales Mastery (A$97) if you like to read, complete exercises and finish with your own script. Choose the How to Triple Your Sales by Phone workshop (A$97) if you prefer to watch or listen to a 4 hour recorded session. Both give you a clear structure for your sales calls.

Is this the same as the Telesales Mastery online course?

It is the same six module program in manual form: the full transcript with exercises, as an eBook. The online course on Thinkific adds quizzes, tasks and videos and costs US$199 per person, with a free trial. See online telesales training for details.

Video and audio download (4 hours)

How to Triple Your Sales by Phone

Jenny's one day public telesales workshop is now available digitally: 4 hours of training on video, plus an audio version. Watch on your phone, tablet or computer. Watch any time and learn at your own pace.

A$97

Paperback or eBook (PDF)

Don't Get Hung Up!

Jenny Cartwright's practical telesales book: over 200 ways to open calls, book appointments, answer objections and close by phone.

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